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Marketing Group
The Marketing Group provides professional marketing expertise to the NWUA
Advisory Groups: Learning and Teaching, Research, Widening Participation and
Skills, Culture, Media and Sport, Enterprise, and Health and Social Care.
Membership of the group comprises representatives from each of the fourteen
higher education institutions and it is chaired by Gary Wright, of the
University of Salford. The group meets twice a year and reports to the NWUA
Board, Executive Committee and the Strategy Groups where appropriate.
As well as providing marketing expertise to NWUA Strategy Groups, the group also
aims to:
Share best practice and resources to benefit all higher education institutions
in the North West.
Keep NWUA updated on institutions’ activities and initiatives, for the benefit
of NWUA promotional materials etc.
Feed into the Regional Marketing Forum, via the Chair of the group.
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